esquared
ee-- those are my initials
a polite New Yorker you'll never meet.

Living my life in contradiction in New York, New York
-- a city that is so nice gentrified, they named it twice.
e-mail: e2the2ndpwr[at]gmail[dot]com
Summer Evenings, Magnolia Bakery Trashes the West Village“Every evening in the summer, the cupcake eaters descend on the West Village and make a beeline for the corner of Bleecker and West 11th, the home of Magnolia Bakery. Its association with Sex and the City draws further patrons, intent on enjoying a tiny piece of stale cake surmounted by clouds of indifferent, pastel-colored frosting.
…these same hordes, once finished with their sugary indulgence, throw the packaging material directly on the ground, or toss it on top of already overflowing trash cans, for blocks in every direction, besmirching the neighborhood with boxes, tissues, coffee cups, and other material bearing the distinctive Magnolia Bakery logo.
…why can’t Magnolia Bakery be made responsible for policing the cupcake eating hordes, and cleaning up the mess they leave? It would be a good business strategy, if they appropriated the pittance it would take to have someone with a broom and garbage bag go around and clean up afterwards. I guess they’re just greedy, or maybe they just don’t give a fuck.
[Village Voice]
More from JVNY:
Cupcake Trash
How the Cupcake Crumbled